First Smile launched at Labim Mall, Pulchowk

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First Smile, an exclusive shop for Chicco Baby Products, was launched at Labim Mall, Pulchowk, Lalitpur. The first Smile is a one-stop destination offering a wide range of Chicco products in nursing, cosmetics, toys, and travel.

Chicco is one of the biggest global baby care brands from Italy. It has a presence in over 120 countries with over 700 independent outlets and sales of over Euro 900 million annually. The brand takes care of multiple needs of babies through its innovative products. With its brand essence of ‘wherever there’s a baby’, Chicco puts its passion and expertise into capturing the moments between parents and babies to transform them into safe, simple, and effective solutions.

Chicco’s vast experience in the infant world has been complimented by ‘Chicco Osservatorio’ (Baby Research Centre), dedicated to increasing its knowledge of psycho-physical, emotional and social needs of the babies. Osservatorio observes these aspects very closely, collaborates with experts in the medical-scientific world, communicates with the education facilities and constantly gathers suggestions from mothers and fathers to gain as much knowledge as possible on the world of children. The brand then applies new ideas and creates the best in-line products that are safe and convenient for every growth stage of the baby.

The shop was inaugurated by Rt Hon Gamini Lakshman Peiris, former Deputy Prime Minister and Cabinet Minister for External Affairs of the Govt of Sri Lanka (2010-2015), along with Mr. and Mrs. Nirvana Chaudhary with their daughter Araaya.

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